- Founded 2021 as a single independent cardiology group in Iowa
- Grew to 400+ physicians serving 1.2M+ active patients
- 160+ locations across 8 states
- Strategy Collective embedded as growth engine from Day 1
- Now the #1 U.S. cardiology platform by footprint and patient count
Validating a New Growth Model in an Untested PE Specialty.
PE-backed cardiology was unproven. Physicians were cautious, and incumbents had decades of brand equity. In 2021, CVAUSA began with a single independent cardiology group in Iowa with a bold thesis: build the first national cardiology platform that preserves physician autonomy while delivering the scale, operational leverage, and market penetration to outpace entrenched competitors. CVAUSA partnered with Strategy Collective to engineer a repeatable, market-entry playbook — one that could scale across geographies, multiply EBITDA, and protect the independence physicians valued.
Building a National Platform Where None Existed.
CVAUSA wasn’t just building a network. It was validating an entirely new growth model in a specialty where autonomy and reputation drive adoption.
“The platform needed a plug-and-play growth engine — capable of producing immediate volume in new markets while building sustainable enterprise value platform-wide.”
A National Growth Engine, Market by Market.
Buying practices wasn’t enough. CVAUSA needed a growth system that could win trust, unify digital presence, and eliminate operational drag while protecting physician autonomy. Together, we built a repeatable, scalable platform designed to capture high-intent demand at lower marginal cost.
Strategy Collective engineered physician trust as the core growth lever. We positioned CVAUSA as the partner that safeguards autonomy while delivering scale. Early market wins became proof points, fueling accelerated expansion into 8 states and 25 partner practices.
Strategy Collective engineered a repeatable, market-entry playbook — 16+ SEO-optimized, conversion-first websites built on shared templates with a 30-day launch SLA per acquisition; national + local SEO strategy dominating results for high-intent cardiovascular searches; and hyperlocal paid campaigns targeted by service line P&L to maximize high-margin patient flow.
We created campaign templates activated instantly in any market: vascular awareness generating 1,000+ self-screenings in 90 days, HER Heart reaching 17K+ women with targeted content, and calcium scoring with pre-validated market-entry kits and 90-day payback targets deployable in days.
We eliminated bottlenecks that limited capacity: −50% call volume via patient portal adoption, 100% call answer rates in key markets, and full patient capacity within 7 months of acquisition.
YoY increase in organic sessions across the platform, establishing search dominance in every new market.
ROI achieved by one partner practice within seven months of Strategy Collective-engineered growth activation.
A Scalable Patient Conversion Engine.
Every acquisition now launches with the same growth model. Search-informed, funnel-driven, and plug-and-play — producing predictable, repeatable results across the platform. Digital presence is standardized and operations are optimized before they can slow growth.
Across 8 States
1.2M+ Active Patients
Marketing Investments
by Footprint
- Single practice in Iowa
- 0 locations scaled nationally
- No unified brand presence
- Fragmented referral model
- 160+ locations across 8 states
- 400+ physicians serving 1.2M+ patients
- 93% below industry CAC
- #1 cardiology platform by footprint
From Growth Engine to Enterprise Value.
From one practice to 160+ locations. CVAUSA proved that physician autonomy and PE-backed growth can not only coexist — they accelerate each other when built on the right model.
“CVAUSA’s growth engine is more than marketing — it’s a defensible system that improves unit economics, accelerates payback, and strengthens valuation multiples.”