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THE DIGITAL OPERATING PARTNER FOR PE-BACKED HEALTHCARE

Boardroom Strategy.
Clinical-Grade Execution.

You assembled the clinical platform. We build the marketing engine and digital infrastructure that compound patient demand, protect your EBITDA, and maximize your exit multiple.

TRUSTED BY THE PORTFOLIOS OF ELITE PE SPONSORS & HEALTHCARE OPERATORS
Trusted by: Shore Capital Partners, Webster Equity Partners, Martis Capital, New Harbor Capital, Flexpoint Ford, Prospect Capital, Zenyth Partners, Summit Partners, Norwest, Ridgemont Equity Partners, Havencrest Capital, Blue Sea Capital, Tyree & D'Angelo Partners

“We went from a single cardiology group in Iowa to 160+ locations across 8 states. Strategy Collective built the repeatable digital playbook that scaled with every acquisition—93% below industry CAC—and gave our board the closed-loop data to prove it at every stage.”

CEO
Tim Attebery
CEO, Cardiovascular Associates of America

Outsmart the 80%.
Don't Just Outspend the 20%.

The conventional playbook measures success in keyword rankings, website traffic, and blended Cost-Per-Lead (CPL). At platform scale, that approach becomes a race you can't win on spend alone.

There is a smarter path. In most specialty healthcare sectors, 80% of the market is still comprised of fragmented, independent practices that lack enterprise resources.

Execution should align entirely with the metrics your board actually values:

  • Net-New Patient GrowthDriving high-acuity surgical and specialty volume at a controlled, predictable Clinical CPA.
  • Patient Retention & LTVMaximizing your yield per clinical hour and extending the lifetime value of every acquired patient.
  • Share of Wallet ExpansionSystematically capturing premium, commercial insurance and cash-pay market share from fragmented independents.
Margin Performance
LIVE DATA
0% 50% 100% Q1 Q2 Q3 Q4 GENERIC CPL CLINICAL MARGIN

Integrated at Your Exact Stage of Growth.

No rigid retainer. A 50-person collective deployed around the immediate operational realities of your executive team.

Platform Formation

Fractional Chief Marketing Officer

You have the clinical foundation—the marketing infrastructure doesn’t exist yet. We embed as your Fractional CMO to standardize operations, build your digital foundation, and put your team on a clear path to scale.

Scaling / Consolidation

Scaling Partner

You’re closing add-ons and the board wants everything integrated fast. We handle brand rationalization, paid media at every new location, and local SEO and reputation across 50–500+ sites—so your team stays on their highest-leverage work.

Exit Preparation

The Value Acceleration Partner

You’re 12–24 months out and marketing needs to hold up in diligence. We close attribution gaps, connect spend to EBITDA, document playbooks as transferable IP, and pressure-test every metric before the data room opens.

Strategy Collective operators analyzing data
Execution Team 50+ Operators
THE CMO'S FORCE MULTIPLIER

We Arm Your Team. Not Replace It.

Enterprise web migrations, closed-loop attribution, HIPAA data architecture, 200-location SEO—this is specialized work that most internal teams were never built to carry. Recruiting for it takes quarters. Training takes longer. And the learning curve doesn’t come with the pattern recognition of deploying across dozens of PE-backed platforms.

Whether you’re standing up a marketing function from Day 1, scaling through aggressive M&A consolidation, or tightening the narrative for a near-term transaction—Strategy Collective embeds as the specialized layer your team was never designed to build. One partner. Every stage. Full accountability to the metrics your board and your buyers actually care about.

OPERATIONAL INTEGRATION

Playbooks Built Into Your Operations. Not a Slide Deck.

Most engagements end at the strategy memo. Strategy Collective embeds, executes, and stays in the room until the work is done.

Whether we are executing a 180-Day De Novo clinic launch or a Tuck-In Acquisition, we don't operate in a silo. We build our proven "T-Minus" execution schedules directly into your internal project management systems (Monday.com, Smartsheet). We customize to your platforms and execute alongside your operations, IT, and clinical teams so that on Day 1, the digital transition is flawless, the waitlists are full, and your C-Suite has one less operational burden to manage.

The playbooks run across 11 integrated capability tracks.

T-Minus Launch Schedule
ACTIVE
T-180
Digital QoE & Asset Audit — Brand architecture, tech stack assessment, data migration plan
T-150
CapEx Infrastructure Deployment — CMS deployment, HIPAA tracking, CRM configuration
T-120
E-E-A-T & Entity Architecture — Provider profiles, service pages, location hubs
T-90
Paid Media Pods — Campaign build, audience modeling, conversion tracking
T-60
GEO & Entity Syndication — GBP optimization, Yext syndication, review velocity
T-30
Attribution & Compliance QA — Conversion testing, call routing, attribution validation
Day 1
Go Live — Full digital transition, waitlists active, dashboards reporting
HOW WE DEPLOY CAPITAL

The Engine Room.

We structure execution the way your CFO models the P&L. Capitalize the infrastructure. Operationalize the growth engine. Govern the strategy from the boardroom.

Phase 1 — CapEx Capital Infrastructure

Before you scale, you must stabilize. We conduct clinical-grade forensics on your M&A roll-ups, rationalize fragmented tech stacks, and architect a single, HIPAA-compliant source of truth—so every growth dollar compounds instead of leaking.

Explore Phase 1 Playbooks →
Phase 2 — OpEx Growth Engines

Deploy closed-loop systems that connect ad clicks to actual patient revenue, dominate AI answer engines, and build the employer brand that unlocks clinical capacity. No more guessing your Patient Acquisition Cost.

Explore Phase 2 Playbooks →
Phase 3 Executive

Boardroom-level governance that aligns your marketing execution with your investment thesis—accountable to your board, not a retainer.

Proprietary Technology
Explore Phase 3 →
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